Study: Art Museums Foster Appreciation for Ambiguity
New research from Vienna finds viewing artworks in a museum enhances the aesthetic experience.
Study: Stimulating the Brain Can Increase Appreciation for Art
New research finds stimulating a specific part of the brain can increase appreciation of certain types of art.
Store's Lighting Influences Perceptions of Quality
Researchers report that different lighting schemes at stores influences consumer perceptions of the outlet's quality and pricing.