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Credit Cards

The draw of loyalty programs is based on faulty logic: We see how many points we need to reach a reward, not how much money we'll have to spend in order to get there.
Economics

There's a Name for Why We Love Reward Points

It's called medium maximization.

By Sonia Weiser
mobile-wallet-2
Economics

Why Mobile Wallets Are Failing and Will Keep Failing

Normal wallets are simply too effective, no matter that the technology is millennia old.

By Kyle Chayka