The Art of Predicting Box-Office Gold
Predicting a blockbuster movie's financial returns is more often based on gut instinct than scientific modeling — unless you develop data-crunching super software.
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Entertainment
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40 Years of Muppetology 101
How to get to Sesame Street? Take Wonk Way and turn left on Research Road.
Harry Potter and the Hallowed Halls
Fans aren't the only ones under the spell of the seven-tome series. Academics at non-Hogwarts institutions find a great deal to study as well.
Will Critique Work for Food
As print newspapers listen nervously to the tolling of the bell, the fine arts and cultural journalism they once hosted searches desperately for a new place to chime.
TV Can Turn Public’s Dial
Research suggests entertainment programming on television can and does influence viewers' opinions on public policy issues.