Fair Trade

For many consumers, the label “fair trade” promotes the inaccurate assumption that a chocolate bar is lower in calories than its competitors.

Kristian Beadle steps off a rickety bus in southern Mexico and finds a traditional coffee-growing culture that suits modern sustainability efforts admirably.

The real meaning of the fair trade label on your gourmet coffee.

Is fancy-schmancy, fair-trade, shade-grown, bird-friendly, etc., etc., specialty coffee better for the planet's climate, too?

B Lab wants to separate companies that merely claim they are responsible from those that actually do good in the world. But can a logo really change the way America does business?