Revellers enjoy the atmosphere during the opening day, or "Chupinazo," of the San Fermin Running of the Bulls fiesta on July 6th, 2017, in Pamplona, Spain.
With painted Volkswagen buses, talk of “free love,” and other reminders of the Woodstock era replaced by advertising and corporate sponsorships, hippie culture may be dying, but a new subculture—a sort of purgatory between hipster and hippie—is on the rise.