What Is With All the Bad Corporate Tweets?
Burger King is depressed, Netflix is horny, and Chase is mocking its customers for being broke. Why?
Browsing Tag
Advertising
75 posts
How We Can Teach Gen Z a Better Kind of Media Literacy
Young people's ability to navigate the Internet can be summed up in one word: bleak.
Facebook Announces Plans to Stop Discrimination in Housing, Employment, and Credit Advertising
The company announced Tuesday that it would stop allowing advertisers of housing, jobs, and credit to target people based on characteristics such as race, gender, age, national origin, family status, and disability.
Google Lets Addiction Treatment Ads Back Onto Its Search Results Pages
Google began notifying addiction treatment providers last week that they're allowed to buy ads on the search engine's results pages.
The Epic Disruption of the Ad Business (and Everything Else)
Ken Auletta's latest book explores the chaotic world of contemporary advertising.
‘I Approve This Message’ Has an Unwelcome Subtext
New research finds the famous tagline on political ads makes issue-oriented attacks seem more legitimate.
Graphic Anti-Smoking Ads May Backfire
New research finds that, for particularly vulnerable teens, they may be counterproductive.
How We Give Online Advertisers the Tools to Manipulate Us
New research shows the effectiveness of aligning ads with a potential customer’s easily identified personality traits.
Political Campaigns Persuade Few—If Any—Voters
New research suggests they can mobilize partisans, but very seldom change minds.
A Brief History of Companies Courting African-American Dollars
Dove's withdrawn advertisement is the latest example of American companies bungling ads for black consumers.